Part of the money from the sales of the social merchandise ‘freedom top’, designed by Lidia Herrero, will go to the NGO Edjet Baandnet, which helps orphaned Ethiopian children
This piece of clothing called ‘freedom top’ that will become part of the social merchandise of the Rototom Sunsplash, has been designed and tailored in Spain by Lidia Herrero, winner of the ANDE contest for young designers of the Valencian Community. The social aspect lies in the fact that a percentage of the sales of this top will be assigned to the German NGO Edjet Baandnet (Growing Together) that works mainly in Ethiopia, carrying out a project that helps orphaned children, providing home, food, clothing and medicines.
The ‘Freedom top’ is an article made with 100% cotton wax fabric, bought from a small Senegalese shop and ideal for the hot summer days. The colours of the fabric represent the joy and wealth of Africa and its people. This piece is born within the collection Lëpaalëpp (butterfly in Wollof) by Lidia Herrero, with which the designer wishes to raise Africa and its inhabitants’ hopes. In this item, the designer wanted to represent the freedom that Africa deserves, which is still taken away, as she recalls.
It is a piece of clothing that awakens the creativity and freedom of the person who wears it, because it can be worn inside-out and the shoulder straps can be tied in many different ways.